The Leisure Collective has just announced increasing its ongoing support of national charity Tangaroa Blue Foundation to help combat marine debris and plastic pollution. The collaboration includes a donation of funds, as well as staff volunteer time to assist with Tangaroa Blue’s Australian Marine Debris Initiative (AMDI).

The Leisure Collective has won a swag of awards at the Surf & Boardsports Industry Association Awards for 2023. The brand group, based in Western Australia, took home 6 coveted top honours along with a handful of runner-up trophies. Among the wins included Product Innovation of the Year, Sunglass Brand of the Year (OTIS Eyewear), and Small to Medium Brand of the Year (Creatures of Leisure). The wins also meant that OTIS Eyewear has become the single most awarded ‘Sunglass Brand of the Year’ recipient, while Creatures of Leisure has now won Surf Accessory of the Year more than any other company.

The Leisure Collective is very excited to say we’ve just certified as B Corp. The journey wasn’t an easy one though. We first heard of B Corp before Covid through brands we respect like Bellroy and Finisterre. The certification has quickly become the world’s gold-standard in helping businesses genuinely show we’re working to be a force for good in the world. Your entire company gets ranked in different areas, from environment, to people, governance and more, to achieve an overall score. Only those who hit a benchmark of 80 receive the B Corp tick.

Surf & coastal lifestyle group The Leisure Collective has had another epic run at the recent SBIA awards. The company took out 3 key awards in their categories, including Small-Medium Brand of the Year (Creatures of Leisure), Surf Accessory of the Year (Creatures of Leisure), and Sunglass Brand of the Year (OTIS). The wins cement a crazy run in recent years, which has seen both of the Collective’s marquee brands win best product, best brand, or both for the season.

Dual-Olympic Gold medallist and accomplished businesswoman Jenn Morris OAM has just joined The Leisure Collective as a non-executive director. Morris, whose impressive list of credentials includes being a director on a number of Australia’s largest companies and a former partner at international professional services firm Deloitte, is the first female board member of The Leisure Collective, which boasts a portfolio of international lifestyle brands like Creatures of Leisure and OTIS Eyewear. The move will see Morris advising on matters including people development, sustainability, inclusivity, and governance.

Lifestyle distribution company The Leisure Collective International (TLCI), known for iconic brands Creatures of Leisure, OTIS Eyewear and sito Shades, have just added Layday Towels to their stable. The deal will see TLCI take over ownership of the brand and distribute their packable, journey towels globally from July 1st. The move is actually a full-circle moment, since Layday was originally started as a ‘side-hustle’ by former TLCI employee Jamie Thompson and his wife Janelle.

Surf hardware icon Creatures of Leisure has just partnered with the grassroots charity Surfers Not Street Children. The sponsorship will see Creatures provide premium hardware to the group, who empower street children and kids at risk to find a healthy outlet in the ocean.